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BIOSTRAP USA, LLC. 
PRIVACY POLICY

This Privacy Policy (the “Policy”) covers Biostrap USA, LLC., (“Biostrap”, “we”, “us”, or “our”) and describes the types of information we gather from people visiting www.Biostrap.com (the “Site”) and using our computer programs, mobile applications, products and services (the “Services”), and how we use such information. By accessing the Site and using our Services, you agree to be bound by this Policy. When you use the Site or Services, please check the date of this Policy (which appears at the top) and review any changes since the last version. This Policy is subject to the provisions of our Terms and Conditions of Use, which are incorporated by reference. To see the Terms of Use click here.

TYPES OF INFORMATION WE COLLECT

We may collect two types of information from users of our Site and Services: “Personal Information” which is information that can be used to locate you, contact you, or determine your specific identity (such as name, e-mail address, mailing address, phone number, gender, date of birth, credit card, social media account information, etc.) and “Aggregate Information” which is information about your activities on the Site or in connection with the Services that cannot be used to identify, locate, or contact you (such as frequency of visits to the Site, data entered when using the Site, vital statistics and trends, etc.).

COLLECTING YOUR PERSONAL INFORMATION AND PHYSICAL LOCATION

We collect Personal Information that is voluntarily provided by a user or provided when using the Services. In particular, when you sign up for an account, we ask you for certain personally identifying information such as your name, email address, and physical address, among other information. This information is used to assist us in analyzing the feedback and in facilitating your use of the Site or Services. Additionally, we may collect the physical location of your device by, for example, using satellite, cell phone tower, wi-fi signals or your IP address. We may use your device’s physical location to provide you with location-based services and content. We may also share your device’s physical location, combined with information about what advertisements you viewed and other information we collect, with our marketing service providers to enable them to provide you with more localized content and to study the effectiveness of advertising campaigns. You may be able to allow or deny such uses and/or sharing of your device’s location by changing your device’s location settings, but if you choose to deny such uses and/or sharing, we and our marketing service providers may not be able to provide you with the location-based services and content.

COLLECTING YOUR AGGREGATE INFORMATION

Aggregate Information is collected as you visit our Site or interact with our Services even if you do not enter any information. Generally, Aggregate Information is used in a collective manner, and no single person can be identified by that compiled information. We use Aggregate Information to provide Services, as well as to determine the use of our Site and to monitor, audit, and analyze information pertaining to our business metrics. Further, Aggregate Information may and can be used to determine trends and tendencies that may help with determining overall health.

CHILDREN

We do not knowingly collect any Personal Information from children under 13. If we discover that a child under the age of 13 has provided us with personally identifying information, we will take steps to delete the information as soon as possible.

HOW WE USE YOUR INFORMATION

If you sign-up to receive newsletters or other communications from us, we use your email address and other relevant Personal Information to provide the newsletters and other communications to you. You can always opt-out of receiving email newsletters or advertisements by using the opt-out feature provided with the email communications. We use your information to provide advertisements and promotional information relating to products and services that we provide or otherwise offer for sale. We use cookies to track your activity on the Site so we can provide this advertising to you. We may use your information for our business purposes, such as data analysis, audits, fraud monitoring and prevention,developing new products and services, enhancing, improving or modifying the Site, identifying usage trends, determining the effectiveness of our promotional campaigns and operating and expanding our business activities. We may use Aggregate Information for any purpose, except where we are required to do otherwise under applicable law. Ultimately, we simply use your Personal and Aggregate Information in an effort to improve your experience on the Site and with the services, and to communicate with you about information that you request. We may also use this information to help us develop and improve the Site and Services, and to tailor our Site and Services to your interests.

SHARING, SELLING, AND TRADING OF YOUR PERSONAL INFORMATION WITH THIRD PARTIES

We may share your Personal Information with our third party service providers and agents who provide services such as website hosting, data analysis, payment processing, order fulfillment, information technology and related infrastructure provision, customer service, email delivery, text messaging, credit card or other payment account processing, auditing and similar services. Contracts with our service providers require them to keep information confidential. We will not sell or trade your Personal Information with third parties. These third party service providers are not authorized to retain, share, store or use your Personal Information for any purposes other than to provide the services for which they have been hired to provide. When you submit your Personal Information, you also agree that we may use your Personal Information to contact you by email, telephone, cell phone, direct mail, or text message about certain offers made available by us or third parties that we believe you might be interested in based on information you have provided to us.

SHARING, SELLING AND TRADING AGGREGATE INFORMATION COLLECTED ONLINE WITH THIRD PARTIES

Aggregate Information may be used to improve the Site and Services, to monitor traffic and general usage patterns on the Site, and for other general business purposes which we determine in our sole discretion. Thus, we may disclose or sell Aggregate Information to third parties for a variety of business reasons. Aggregate Information will not include any Personal Information and we will not disclose any Personal Information except as expressly stated elsewhere in this Privacy Policy. For example, we may disclose Aggregate Information to (i) organizations approved by Biostrap that perform research in the areas of fitness, health and wellness; (ii) other users of the Services or the Site for purposes of providing a comparison of across users; and (iii) advertisers and other third parties for general marketing and promotional purposes.

OTHER DISCLOSURES OF INFORMATION

Notwithstanding the foregoing, we may elect to share or transfer your Personal Information to unrelated third parties for any of the following reasons: (i) to comply with a legal requirement, judicial proceeding, court order, or legal process served on Biostrap; (ii) to investigate a possible crime, such as fraud or identity theft; (iii) in connection with the sale, purchase, merger, reorganization, liquidation or dissolution of Biostrap; (iv) when we believe it is necessary to protect the rights, property, or safety of Biostrap or other persons; or (v) as otherwise required or permitted by law. It should be noted that on some portions of the Site, users can choose to have their Personal Information displayed. The default for these portions of the Site is that Personal Information is private. If users choose to have their Personal Information displayed on the Site, we will not be responsible for this disclosure and such display shall not be considered a breach of this Policy.

SECURITY OF INFORMATION

We use industry standard physical, technical and administrative security measures to protect your Personal Information. Our employees have access to your Personal Information only on a need-to-know basis. Contracts with our third party service providers require them to keep information confidential. Sensitive data (such as a credit card number) is protected by SSL encryption when it is transmitted between your web browser and the Site. However, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), please immediately notify us of the problem. Please note that emails you send to us through our Site are not encrypted, and we strongly advise you not to communicate any confidential information through these means.

COOKIES

We may also use “cookies” and your Personal Information to enhance your experience on the Site and to provide you with personalized offers. A cookie is a small data file placed on your computer’s hard drive that contains information that allows us to track your activity on the Site. The cookie itself does not contain any Personal Information; however, if you provide any Personal Information to us, the cookie may act as an identifier to tie your Personal Information to your IP address or computer. You may choose to delete cookies from your computer’s hard drive at any time or to disable cookies on your computer. If you delete cookies that relate to the Site, we may not be able to identify you upon your return to the Site. Additionally, if you disable your computer’s cookies, you may not be able to access certain features of the Site that require that cookies be enabled. The Site’s cookies cannot be used to read data from your hard drive and cannot retrieve information from any other cookies created by other websites. Additionally, our cookies cannot be used as a virus, Trojan horse, worm or any other malicious tool that could impair your use of your computer. Our cookies are used to help us better understand how you and other users use the Site so we can continue to provide a better, more personalized user experience on the Site.

POLICY CHANGES

We expressly reserve the right to change this Policy from time to time without notice to you. You agree that it is your responsibility to review this Policy from time to time and to familiarize yourself with any modifications. Your continued use of the Site and/or Services indicates your consent to our collection of and use of your Personal and Aggregate Information under the then current Policy.

LINKS TO OTHER WEBSITES

The Site may contain links to websites operated by third parties that are unrelated to Biostrap. Those websites may have their own privacy policy or no privacy policy at all. We do not have any responsibility for those websites, and we provide the links solely for the convenience of our visitors.

CONTACT INFORMATION

If you have any comments, questions, or concerns about the Policy, please feel free to contact us at contact@biostrap.com.